Fairfax artist triples space to mark 30 years

Cheryl Neway is doubling down on her hometown.

The artist is celebrating three decades in business by expanding her company, Perfect Mistakes, in Old Town Fairfax. The shop will hold a grand reopening on Saturday, November 14, from 5 to 7 p.m. The move marks a major step for the independent creative enterprise.

Neway is tripling the physical footprint of her business. She is moving into a new second-floor space at 10412 Main Street. This larger area allows the company to combine several functions into one location. The space will serve as an art gallery, a boutique, a working atelier, and a flexible gathering room. This setup supports creative workshops, collaborations, and community events.

The founder describes the expansion as an investment in experiential retail. Neway also serves on the City's Commission on the Arts. She was recently appointed as the Public Art Chair. This role gives her a direct part in local cultural policy.

Mayor Catherine Read spoke in support of the move. Read recognized the role that arts and independent businesses play in the city. Her comments reflect municipal backing for creative spaces in downtown Fairfax.

The opening event is free and open to the public. Attendees can listen to music and enjoy refreshments. Pop-up vendors will be present. The event will also feature a silent auction, raffles, and giveaways. The format is designed to encourage community participation in the new space.

Neway is available for interviews regarding the expansion. Additional photographs of the new location and the event can be provided upon request. The story tracks how a long-standing business adapts to new opportunities in the local retail environment.